Submissions are closed for 2023 – get in touch if you would like to get involved in a similar event in future, whether as a participant or sponsor.

Contact us at

Did you know?

Cybercrime is forecasted to cost the world US$10.5 trillion by 2025¹, and 28% of European SMEs have experienced at least one type of cybercrime in 2021².

We are inviting students of all disciplines to work collaboratively together, connecting the skills of communications, creativity and cybersecurity to produce a security awareness video that addresses one of the themes from Cybersecurity Awareness Month – and in particular helps small and medium-sized enterprises (SMEs) and critical industry risk.


1. Enabling multi-factor authentication

2. Using strong passwords and a password manager

3. Updating software

4. Recognising and reporting phishing

As part of the process, teams of no more than 4 people would need to perform industry interviews and speak to organisations about their security awareness programmes, what types of social engineering, phishing or other cybersecurity threats they are up against. They will also need to address industry trends such as the growth of incidents involving SMEs. Teams must then submit a report detailing how they worked together, how they collaborated and networked with industry, and what lessons they will take forward.

The Campaign Team, composed of industry leaders including KnowBe4 and leading university professors, will judge the entries and select a winner.


£10k in cash to give away with £5k allocated to the winners, £3k for second place and £2k for third place!

Extra Benefits of the challenge:

  • Learn to secure your IP

  • Participation certificates

  • Meet industry leaders

  • Internship opportunities

  • Chance to have work displayed in prominent UK locations

Submissions are closed for 2023 – get in touch if you would like to get involved in a similar event in future, whether as a participant or sponsor.

Contact us at

KB4 Video Challenge Workshop

Attendance to this workshop will be factored into the judging process.

Team of Judges

Professor Lisa Short

Global Technology Influencer & Founder of Areté Business Performance

Professor Lisa Short is internationally renowned for a track record that engages and converges the best people, businesses, and stakeholders [both public and private] to design, develop and deploy 'end-to-end' digital technology led ecosystems that are commercially astute, resilient, impact driven, secure, trusted and as innovative solutions crucial for global economic development. Her passion to drive digital trust, de-risked innovation, market acceleration and entrepreneurship that combines the need for education to advance deployment of secure ecosystems of emergent technologies of blockchain, AI, IoT and others, is only rivalled by her determination to ensure parity is attained for women in the economy, start up, security and the technology sectors.

Lisa is a preeminent innovator with vast global experience, including inventing several Patents, as well as founding and managing multiple cross-jurisdictional companies with significant cutting-edge digital technology for trust and value chain improvement projects, across different segments, and global markets including UK, APAC, Africa, Singapore, Europe, and UAE. Challenging the state of play and disrupting the norm whilst pragmatically embracing the opportunities of the rapidly advancing potential of frontier technology like blockchain, the metaverse, AI and IoT ensure Lisa stays at the forefront of pioneering effective positive change, digital trust, and transformation.

Danny Dresner

Professor of Cyber Security at the University of Manchester

Daniel is the first Professor of Cyber Security at the University of Manchester which he joined after 22 years with The National Computing Centre. He takes a diverse community-based approach to cyber security, and runs exercises to help people learn how to cope with the risk of on-line harms. He is a founder of The IASME Consortium where he applied his work in standards development to champion cyber security for SMEs. He Is a vocal advocate of the local cyber ecosystem and furthers the opportunities cyber security offers innovation and growth as part of the Greater Manchester Cyber Foundry and the DiSH – Digital Security Hub – in Manchester City Centre.

Daniel has regularly lectured about risk and cyber defence to cohorts from India and the Western Balkans at the Defence Academy of the United Kingdom for the Chevening Programme. Daniel also revived The Ratio Club thought leadership group for cybernetics – which included Alan Turing – as part of his research work promoting the balance between people and technology.

Daniel contributes to books, conferences, and appears on the BBC explaining cyber security to the wider community. He was voted one of the top 20 cyber security influencers worldwide 2018-2021.

An unconventional conventionalist, Daniel finds the threads that bind information together and mends them when they break.

Karen Renaud

Computing Scientist at the University of Strathclyde

Karen Renaud is a Scottish computing Scientist at the University of Strathclyde in Glasgow, working on all aspects of Human-Centred Security and Privacy.

The project will be assessed on three different areas:

  1. The video itself – quality and execution (max. 3 minutes)

  2. Write up: Collaboration – how did you work together as a team and what have you learned from each other?

    • How did you identify the issue that you chose to focus on? Why is it so relevant now?
    • How did you divide up the work? Who took the lead? Do you feel that you could have done anything differently/better in organising the initial meet up or interviews?
    • Recommendations for future students undertaking the same project?
  3. Write up: What these lessons imply for the industry (based on initial industry interviews) but also seek to answer:

    • What lessons learned from the experience can be applied to industry?
    • What strategies, technical skills or principles did you use during the project and how can these be applied in industry going forward?
    • How do you get employees or wider audiences to care about cyber issues


  • Teams are limited to four people max.
  • Video must be 3 minutes long max. and address one of the themes outlined above.
  • Though primarily UK-focused, the competition is open to students internationally.


  • A video of up to three minutes
  • Knowledge of the subject
  • Use of humour, emotion, innovation and creativity
  • Accessibility (can everyone engage with your content?)
  • Using industry connections, interviews, how did you use their input to influence your video
  • Shelf-life (can your video stand the test of time?)